TOWNSEND GEAR

Whether you're a lifelong resident or visiting Oconto County, Hometown Supply Co has the perfect way to represent your town. Townsend has deep roots in Wisconsin history, originally established in 1864 as Johnson Siding. The community evolved through the years, eventually becoming the Town of Townsend in 1916 after the post office opened in 1903. With a population of 963, Townsend maintains that close-knit character that makes small towns special, blending rural heritage with authentic community spirit. Wear your Townsend heritage with pride. Hometown Supply Co creates apparel that connects you to Oconto County and Wisconsin. From locals to transplants, our selection lets everyone celebrate the town they love.