RICE LAKE GEAR

Whether you're a longtime resident or visitor, Hometown Supply Co offers quality merchandise that captures the spirit of Rice Lake. Rice Lake is a vibrant commercial and tourist hub in Barron County, northwestern Wisconsin, serving as the heart of the surrounding rural region. The city takes its name from the beautiful lake on whose shore it sits, creating a picturesque setting for this close-knit community of 9,040 residents. As a destination for both locals and travelers, Rice Lake offers a welcoming atmosphere that brings people together. Celebrate your connection to Rice Lake and Barron County with Hometown Supply Co's authentic local merchandise. Wear your Wisconsin pride and support the community you call home with apparel designed for people who belong here.