NEW DEAL GEAR
Show your New Deal pride with authentic merchandise from Hometown Supply Co. Whether you're looking for classic tees, comfortable hoodies, or other apparel, Hometown Supply Co has everything you need to represent your Texas town with style and heart.
New Deal is a vibrant community in Lubbock County with a population of 730 residents. Part of the Llano Estacado region, this town embodies the spirit of West Texas living. The close-knit character of New Deal makes it a special place where community connection runs deep, and locals take pride in where they call home. Lubbock County and the state of Texas deserve representation, and Hometown Supply Co delivers quality merchandise that lets New Deal residents wear their hometown pride boldly. From everyday wear to special occasions, these pieces celebrate the identity and character that makes New Deal uniquely yours.