RAPID CITY GEAR

Rapid City earned its name from the rushing waters of Rapid Creek, where the original settlement took root on the eastern slope of the Black Hills. Today, the city thrives as a vibrant hub with over 74,000 residents and a metropolitan area reaching 156,000 people. The Black Hills backdrop makes Rapid City a destination for adventure and community pride alike, drawing people who want to celebrate their connection to this rugged western landscape. Show your Rapid City spirit with authentic local merchandise from Hometown Supply Co. From classic designs to bold statements, every piece connects you to South Dakota pride and the unique character of Pennington County.