NEW HARTFORD GEAR

Whether you're repping New Hartford at home or across New York, these pieces connect you to your town. New Hartford's story began when settlers from Hartford, Connecticut brought their name and vision to this corner of upstate New York. With a 2020 census population of 21,874, the town has grown into a vibrant community that balances small-town character with real substance. That sense of belonging is exactly what Hometown Supply Co captures in every product, merchandise designed for locals who take pride in where they're from. Oneida County residents and New York natives alike choose Hometown Supply Co for apparel that means something. New Hartford pride looks good on you.