LOVING GEAR
Show your Loving pride with custom tees, hoodies, and apparel from Hometown Supply Co. Whether you're a lifelong resident or new to the village, you'll find quality merchandise that celebrates your community.
Our Loving collection captures the spirit of this unique New Mexico town. Loving carries a rich heritage dating back to the 1890s, when Swiss immigrants settled the area and established the community that thrives in Eddy County today. With a population of 1,390 as of the 2020 census, Loving maintains the tight-knit character of a true village where neighbors know neighbors. The town's Swiss roots and pioneering spirit continue to define life here, making it a place worth celebrating. Eddy County residents take pride in their home, and Hometown Supply Co makes it easy to represent Loving with style. From classic designs to custom options, find the perfect way to show your New Mexico pride.