SUPERIOR GEAR
Show your Superior pride with custom tees, hoodies, and apparel from Hometown Supply Co. Whether you're a lifelong resident or new to town, these locally-inspired pieces celebrate what makes Superior special.
From classic crewnecks to cozy sweatshirts, every item lets you wear your town with confidence. Superior is a city in Nuckolls County, Nebraska with a rich community spirit. Home to 1,825 residents as of the 2020 census, this Nebraska town represents the heart of rural Great Plains living. The tight-knit character of Superior reflects generations of neighbors supporting neighbors and families building lives together in the heartland. Nuckolls County and the state of Nebraska run deep in Superior's identity. Hometown Supply Co crafts merchandise that honors that connection, giving locals and visitors alike a way to carry Superior's pride wherever they go. Represent your Nebraska home with quality apparel designed for true town pride.