ISOM GEAR
Show your Isom pride with custom tees, hoodies, and apparel from Hometown Supply Co. Whether you're a lifelong resident or just passing through, these locally-inspired pieces let you represent your community with style.
Isom is a small unincorporated community in Letcher County, Kentucky, situated at the junction of KY 7, KY 15, and KY 1148, roughly nine miles northwest of Whitesburg. With a population of approximately 769 residents in the 2020 census, Isom embodies the tight-knit character of eastern Kentucky communities. This quiet crossroads has shaped generations of families who call it home, and Hometown Supply Co honors that heritage through merchandise that captures local identity. Belonging to Letcher County means being part of Kentucky's Appalachian backbone. Hometown Supply Co creates quality apparel that lets Isom residents and alumni celebrate their roots with authenticity and heart.