SOUTH LAKE TAHOE GEAR

South Lake Tahoe stretches along the stunning southern edge of Lake Tahoe in California's Sierra Nevada mountains, a city of about 21,000 residents with deep roots in mountain culture. From the tourism-driven east end anchored by Heavenly Mountain Resort to the residential clusters around The Y intersection, South Lake Tahoe balances resort energy with authentic community character. The city's five-mile span along U.S. Route 50 makes it the most populous city in El Dorado County. Homeтown Supply Co brings South Lake Tahoe pride to life through locally-inspired merchandise. Wear your California mountains spirit and El Dorado County roots with apparel designed for people who call this alpine community home.